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Notes from the build

Practical write-ups from the projects we ship — no filler, no listicles.

AI EngineeringProductEmail DeliverabilityAutomationCompany
AI Engineering

What actually makes a RAG system production-ready

Retrieval quality, not model size, is usually the bottleneck. Here's how we evaluate and fix it.

Jul 14, 2026Read
Email Deliverability

Why catch-all domains break your open rates

A catch-all address will accept anything — including a campaign that never gets read.

Jun 30, 2026Read
Product

Shipping enterprise software without an enterprise timeline

The playbook we use to get real software live in weeks, not quarters.

Jun 18, 2026Read

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